BRUMLEY MUSIC INTRODUCES “MR. BRUMLEY” MASCOT AT THIS YEAR’S FESTIVAL, HAS A STREET RENAMED BRUMLEY WAY AND KICKS OFF A YEAR OF NEW MARKETING PROGRAMS
Powell, Missouri – August 11, 2015 – Over 20,000 fans from over 38 states traveled the famous highway, Route 66, and made their way to the 47th Annual Brumley Gospel Sing held in Lebanon, Missouri for the tenth year in a row. Fans came from far and near to enjoy four days of some of the world’s greatest Gospel and Bluegrass music in the country. The Brumley Music Company, organizers of the Gospel Sing, were also honored with a proclamation by Mayor Lyle Anderson who proclaimed it Brumley Music Week in the city. The legendary music group was also honored with a street naming officially changed from Civic Center Drive to Brumley Way. As part of the Brumley Music Group’s new marketing initiatives overall the company also introduced “Mr. Brumley,” the official mascot for future events and technology to be used for branding and promotional programs for The Brumley Music Group.
For four days, guests were entertained by featured groups including the “rock stars of Bluegrass,” Dailey & Vincent, Little Roy and Lizzy, Mark Trammel, Karen Peck and New River, Jeff & Sheri Easter, the Hoppers, Triumphant Quartet, the Booth Brothers and a host of others at Cowan Civic Center. The festival official kicked off when the Laclede County Color Guard paid special tribute to our military veterans before the first act performed.
The Brumley Gospel Sing accounts for approximately 40% of the cities revenue each year. Many businesses in Lebanon, Missouri look to the festival to meet their annual goals and they are never disappointed. The entire area between Lebanon, St. Roberts and Lake of the Ozarks claim approximately $7 million in incremental revenue during the Gospel Sing.
Without increasing ticket prices and adding a wide-range of activities to the festival and special promotions, the Brumley Music Group commits itself to providing the best Gospel Music event in the country while paying attention to supporting the regional economy.
“We are ecstatic at this year’s results of our annual Gospel Sing,” said Bob Brumley, President & CEO of Brumley Music Company. “We had four days of some of the best music I have ever heard and our fans continue to give us ever reason to want to do this all over again. Now on to the 48th”
The Brumley Music Company has plans to embark on several new initiatives that will bring much of the traditions and music to a range of demographics and audiences across the world moving forward. Concentrating on the legacy of Albert E. Brumley and the company’s roots which include Gospel, Bluegrass, Country and Americana, Brumley Music will announce a new interactive website, digital downloads, newly released material, songbooks, larger market events, social media campaigns and documentary style TV.
Hi res photos from the 47th Gospel Sing are available. Please email caroline@m2mpr.com
All photo credits: Tom Galloway/M2M PR